For centuries sport has been an undying passion for people around the world. It is the source of entertainment on a truly global scale. Sport generates unique loyalty among the billions of sports fans, which no brand name or consumer group can compare with.As the commercial opportunities of sport continue to grow, so does the need for expert management and marketing in sport.
Etar was incorporated in 1996 and its Sports Division is dedicated to the marketing and management of sport. Our clients range from players, clubs and leagues to sponsors who look to market their brands through sport.